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Tuesday, February 1, 2011

Philippine Franchise Has Good Outcomes

Philippine Franchise Association (PFA), cites franchising as the fastest method for business expansion.He must know where he is and where he wants to see himself in the future, and how he will go about it.The Philippines is considered the franchising hub of Asia, where franchising has experienced phenomenal growth in the past decades.Of the entire franchising sector, food brands make up 41 percent, service establishments 32 percent, and retail outlets 27 percent.In the Philippines, where over 45 percent of retail sales in shopping centers are from franchised enterprises, franchising contributes $6 billion or five percent of the Philippine GDP and provides employment for one million Filipinos.There is already a system in place, and all a franchisee must do is to follow that system - no more hit and miss.The franchisor can do this on his own if he is qualified enough, or consult with franchise experts at the Philippine Franchise Association.Franchising, a proven business model with a 90 percent success rate, makes use of other people's money, time and organization, allowing for rapid expansion.
We have posted this topic before but we want to add something up about the advantages of Philippine Franchise and also give some seminar and conference schedules that you can attend if you want to get into franchising in the Philippines.Comparing franchising to a marriage, Limjoco emphasizes the importance of screening potential franchisees thoroughly: "Franchising must be done with the right partner; it should stay in business for the longest time.Simply speaking, franchising works because it duplicates an already successful business," states Limjoco.From only about 50 brands in the 1980s, there are now 1,000 brands franchised in the Philippines (68 percent of them homegrown concepts), in five principal franchise sectors: fastfood; retail clothing; cafes, confectioneries and bakeshops; hospitality and wellness; and food carts.To set up a franchise, the potential franchisor must undergo a franchise development process that will define the franchise structure.Alegria "Bing" Sibal-Limjoco, CFE (uFranchise Sales and Mgt.All business endeavors must also be registered at the Department of Trade and Industry (DTI) for single proprietorship and at the Securities and Exchange Commission (SEC) for corporations.
Your product or service must stand out; there must be something unique about the idea you are franchising and you must look for your niche," notes Limjoco.For those considering franchising, it is recommended that the business must have been running for at least a year already, to be able to have a benchmark for future franchises.The franchisor must have a solid business plan," Limjoco adds.While there is no mandatory registration exclusive for franchising, it is important to get a trademark for your idea at the Intellectual Property Office to claim ownership of your brand," advises Limjoco.And of course, the concept must be profitable - that is the bottomline of business.The potential franchisor can then lay down the franchise agreement, develop the franchise operations manual, and then begin franchise marketing and sales, either through a franchise broker or their own department.With the prime mover advantage, a franchise brand can penetrate and saturate the market faster, easily attaining market leader status.

What Kind of Franchise Business is Perfect for Me?

Filed under: ArticlesAuthor: blutab

Are you planning to put up a business and still undecided of what kind of business to make? Or you are desiring to have a business that is easy to manage? Well, I may say that franchise business Philippines is a right choice for you.

Familiarizing with franchising business, it is the practice of using another firm’s successful business model. In short, you are going to use a successful business’ name. Franchising their names will easily attract customers. That is your edge to your competitors. Franchising popular business is good, but expect that the franchising fee is expensive. But don’t worry too much, because it has a higher percentage of returning the capital you invest than putting your own business.

If you will notice, franchising business are getting in demand today. Well, it’s because it is the simplest and easiest way to open a new business specially for the beginners. But, you must also consider the kind of franchise business that is right for you. You cannot easily open a business that is not in your interest. Always consider your interest when you open your business. Let’s say for example, you love to eat burgers, or ice cream. It’s better if you will go for an ice cream or burger franchise business. You can manage your business more focus if your interested into it.

Getting interested with cars or automobile? A car franchise business is perfect for you. A lot of car franchise business are now in the market, some are personally owned by celebrities. Franchising a car business is more expensive than the burger and ice cream business, because you need more staff and equipments. Remember, always try to consider your interest to your new business. Your interest will boost your attention to focus more on your business. Your knowledge and experience in cars or automobile will help you expand your way of managing your business.

It seems that most people today are concern with their health or facial and body care, and so, salons and health care business boom to the  business industry. It is a great idea putting a salon if  you are a beauty and health conscious person. People are more health and beauty conscious that’s why one of the top franchise business in the Philippines is the health and body-focused franchise business. Some celebrities have their franchise salons because they are interested with facial care, and so, it is easy for them to manage, advertise and attract customers. It’s another edge for the business. Always be open-minded in business matter.

As I search for some top franchise business Philippines, I found out that franchise business related to foods is the number one on the list. Aside from that people loves to eat, foods are the fastest and easiest to sell. Either a food cart business or a restaurant franchise business is a good option. For food cart franchise business, placing your cart to a convenient place will be a nice idea. The more people, the more costumer to buy your product. Some best locations are the park, mall, school or universities, and bus or train stations. Because the food cart can place anywhere in those places, many beginners are choosing food cart franchise than other business. Almost the same with the restaurant franchise business, but the problems is you need a bigger place. You cannot put your restaurant in the train stations. Some restaurant are near the company office or a commercial buildings. I just want to share the book that I read before. It’s a story about the number one franchise restaurant today. They say that a perfect place for your business is the number one thing to be consider when putting a business. Regardless of their product, the restaurant admits that there  are better burgers, chicken or spaghetti than they have, but the perfect place is what making them the number one restaurant today. So, you must keep this information and try to apply it.

Whatever kind of business you want to make, the decision is still up to you. What I have posted are tips and information that may help you upon making a decision on putting your franchise business. A car, food or health and body-focused business are some of the options you can choose. You just need to be wise and open-minded during the decision making. Your interest in the business you want to put up to must be consider too. Good luck on your business and keep learning.

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